News for 'Building Brand'

Mamata hits out at BJP over voter list 'deletions', attacks EC

Mamata hits out at BJP over voter list 'deletions', attacks EC

Rediff.com28 Aug 2025

West Bengal Chief Minister Mamata Banerjee accused the BJP of 'linguistic terror' and plotting to delete Bengali voters from electoral rolls, vowing to protect voting rights.

Rajini's Coolie Promises A Spectacle

Rajini's Coolie Promises A Spectacle

Rediff.com4 Aug 2025

Coolie is expected to be an unabashed celebration of the larger-than-life ethos of Rajinikanth, predicts Arjun Menon.

Vijay Or EPS: Who Will Fill Anti-DMK Space?

Vijay Or EPS: Who Will Fill Anti-DMK Space?

Rediff.com23 Sep 2025

The two weeks that EPS took fending off the Sengottaiyan rebellion has since become lost time for the AIADMK as that was also the time Vijay took to go all-out against Stalin and the DMK, observes N Sathiya Moorthy.

'It pays to build brands'

'It pays to build brands'

Rediff.com31 Jul 2007

An interview with Suresh Ramanathan, teacheer, consumer behavior and advanced marketing strategy at the Graduate School of Business, University of Chicago.

Procter & Gamble names Shailesh Jejurikar as CEO

Procter & Gamble names Shailesh Jejurikar as CEO

Rediff.com29 Jul 2025

Procter & Gamble has announced Shailesh Jejurikar as its next CEO, effective January 1, 2026. Jejurikar, an India-born executive, will succeed Jon Moeller in the role.

For Herman Jansen, India still a strategically-important emerging market

For Herman Jansen, India still a strategically-important emerging market

Rediff.com27 Jun 2025

Herman Jansen continues to see India as a strategically-important emerging market despite selling the global rights for Maison House and Savoy Club brands from UTO Asia to Allied Blenders and Distillers (ABD). Herman will focus on growing its European and South East Asian market, Diederik Jansen, chief executive officer and seventh-generation owner of Herman Jansen, which has been producing spirits since 1777, told Business Standard.

'IPL needs a 12-16 week window to match the likes of NFL'

'IPL needs a 12-16 week window to match the likes of NFL'

Rediff.com8 Jun 2025

The Indian Premier League needs a 12-16 week operating window to match the brand value of top sporting leagues in the world including the NFL, NBA and the English Premier League, reckons Punjab Kings co-owner Mohit Burman.

'I Used To Be Paid Rs 5 Or 10 To Play For Different Buildings'

'I Used To Be Paid Rs 5 Or 10 To Play For Different Buildings'

Rediff.com21 Apr 2025

He would often cross the railway tracks next to the Wankhede stadium just to catch a glimpse of the top Mumbai players. Today, a stand at that very stadium bears his name.

Day 3 of quota stir: Jarange threatens to give up water

Day 3 of quota stir: Jarange threatens to give up water

Rediff.com31 Aug 2025

Manoj Jarange's protest for Maratha quota at Mumbai's Azad Maidan enters its third day. Jarange is demanding 10% quota for Marathas and recognition as Kunbis. Maharashtra ministers suggest the community avail the existing EWS quota.

Digital debt collection makes strides as lenders use tech to cut visits

Digital debt collection makes strides as lenders use tech to cut visits

Rediff.com4 Aug 2025

"We currently manage collections for over 98 million retail and small-business loan accounts, covering a loan book of about $250 billion," says Rishabh Goel, cofounder and chief executive officer (CEO) of Credgenics, a software-as-a-service platform for debt collection. With more than 700 million smartphone users and over 450 million UPI users, digital access is everywhere.

X'mas toys may get costly for US kids

X'mas toys may get costly for US kids

Rediff.com20 Aug 2025

For kids in the United States, the tariff imposed by the Donald Trump administration on countries like China may no longer be a child's play, as toy prices are predicted to touch record highs this Christmas season. However, for India's toy export industry, which was ready to take giant strides in the sector by bagging heavy orders from the US retail giants like Walmart, Amazon, and Target Corporation, gaining from the China-Plus-One policy, the US tariffs came as a heavy jolt.

'Future Generali always wanted to outgrow the industry'

'Future Generali always wanted to outgrow the industry'

Rediff.com12 Jul 2025

'This will be our first large-size bank partner, and hence, the partnership will be a game-changer for us.'

Direct long-haul flights, policy push key to Indian airports' hub ambition: CEOs

Direct long-haul flights, policy push key to Indian airports' hub ambition: CEOs

Rediff.com22 Aug 2025

Indian airports' push to become global hubs will depend on reducing passenger leakage to rival airports abroad, scaling up direct long-haul connectivity, and offering transfer experiences that are faster, smoother, and more attractive than those of regional competitors, said panellists at the Business Standard Infrastructure Summit on Thursday.

'I've Always Been A Rider'

'I've Always Been A Rider'

Rediff.com17 Jul 2025

'I always liked riding, from cycle to motorcycle, I really enjoy it.'

Why Bobby Deol Succeeded Where Zeenat Aman Didn't

Why Bobby Deol Succeeded Where Zeenat Aman Didn't

Rediff.com16 Jun 2025

Most actors usually face obscurity after a fade-out from the limelight.

IPOs mark a new era for India's hospitality industry with scale, ambition

IPOs mark a new era for India's hospitality industry with scale, ambition

Rediff.com15 Jul 2025

India's hospitality sector is rolling out the red carpet for investors. A flurry of upcoming IPOs, or initial public offerings, the entry of new players, and ambitious expansion plans by Indian and global hotel brands are ushering in what could be the industry's most formalised era yet. Leading the charge are real estate titans, who are turning their hotel arms into global hospitality chains.

Ambani's Rs 86 Cr Bet On Trump Card

Ambani's Rs 86 Cr Bet On Trump Card

Rediff.com18 Jun 2025

Reliance 4IR Realty Development, a unit of Mukesh Ambani's Reliance Industries, paid a Rs 86.5 crore 'development fee' to license the Trump brand for a forthcoming real estate project in Mumbai.

'Recession is a time to build brand equity'

'Recession is a time to build brand equity'

Rediff.com23 Mar 2009

During recession, consumers tend to vouch for safer choices, and that is where Nokia can build its brand during the downturn, says D Shivakumar, MD and VP-markets, Nokia India.

'India's paint market is highly local and competitive'

'India's paint market is highly local and competitive'

Rediff.com11 Jul 2025

'We realised that partnering with a strong local player like the JSW Group would create far greater value than going it alone.'

US tariff to hit iPhone's mega manufacturing plans

US tariff to hit iPhone's mega manufacturing plans

Rediff.com30 Jul 2025

US President Donald Trump's announcement of 25 per cent tariff on all goods coming from India starting August 1, plus an unspecified penalty, is expected to impact Apple's plans to expand iPhone manufacturing in India as well as export of other electronics to the US. The move comes at a time when Indian electronics production is reeling under pressure due to restrictions imposed by China on supply of several critical components, capital goods and even skilled technology professionals.

'Lost 5 Crores In First Start-Up. What To Do?'

'Lost 5 Crores In First Start-Up. What To Do?'

Rediff.com29 May 2025

rediffGURU Dr Ganesh Natarajan offers advice on how to build and scale your first start-up.

DLF Returns to Mumbai with 800 Crore Bet

DLF Returns to Mumbai with 800 Crore Bet

Rediff.com18 Jul 2025

'The market today is different -- more mature and conducive. As a national player, you can't not be in Mumbai. And competition is always good.'

How To Tackle Credit Card Debt

How To Tackle Credit Card Debt

Rediff.com12 Aug 2025

'Revolving credit without full repayment causes interest to outpace repayment capacity, and leads to financial distress.'

Aryaveer and Aaryavir: The Kohli-Sehwag connection in DPL

Aryaveer and Aaryavir: The Kohli-Sehwag connection in DPL

Rediff.com7 Jul 2025

Virat Kohli's nephew Aryaveer Kohli and Virender Sehwag's son Aaryavir Sehwag were both picked up by different franchises during the auctions held for the Delhi Premier League T20.

Ultraviolette Unveils 2 e-bikes in Paris, opens gateway to EU

Ultraviolette Unveils 2 e-bikes in Paris, opens gateway to EU

Rediff.com19 Jun 2025

The company is targeting countries like Germany, Italy, France, Spain, Portugal, and the UK which account for over 70 per cent of Europe's two-wheeler volumes.

Vijay's Political Challenge Begins Now

Vijay's Political Challenge Begins Now

Rediff.com22 Aug 2025

Vijay, with his chief ministerial ambitions, is a one-man army, at least as of now, and his campaign team considers him omnipresent. He has to be present in all districts, if not all constituencies at the same time, as there is no second-line leader or platform speaker in the party, who can draw crowds, points out N Sathiya Moorthy.

'75+ IPOs Have Received SEBI Approval'

'75+ IPOs Have Received SEBI Approval'

Rediff.com28 Jul 2025

'Listing of scaled Indian subsidiaries of multinational corporations as well as of Indian conglomerates continues to remain a key theme for IPOs in India.'

Superman Review: Exhilarating But Exhausting

Superman Review: Exhilarating But Exhausting

Rediff.com11 Jul 2025

This Superman likes a cuppa of hot cocoa, trusts people around him quite easily, gets hurt by social media trolls (the '#Supershit' particularly irks him), and admits to 'screwing up' all the time, discovers Mayur Sanap.

Hydrogen-run cars get a boost with Hyundai-IITM tieup

Hydrogen-run cars get a boost with Hyundai-IITM tieup

Rediff.com10 Jul 2025

The only other company working on hydrogen cars in India is Toyota Kirloskar Motor.

Soon, you can't keep your AC temperature below 20 degrees C

Soon, you can't keep your AC temperature below 20 degrees C

Rediff.com11 Jun 2025

The move is aimed at improving cooling efficiency, potentially reducing sudden power demand spikes, and cutting electricity bills.

HUL MD's salary rises 3.7% to Rs 23 cr in FY25

HUL MD's salary rises 3.7% to Rs 23 cr in FY25

Rediff.com30 May 2025

HUL managing director Rohit Jawa's total remuneration in FY25 has witnessed an increase of 3.75 per cent to Rs 23.23 crore, according to the latest annual report of the FMCG major. Jawa's annual package included a salary of Rs 3.65 crore, allowances of Rs 11.45 crore, a bonus of Rs 3.78 crore and a perquisite long-term incentives of Rs 2.76 crore.

JSW Paints to buy Akzo Nobel India in Rs 8,986-crore deal

JSW Paints to buy Akzo Nobel India in Rs 8,986-crore deal

Rediff.com27 Jun 2025

JSW Paints, part of $23 billion JSW Group, on Friday said it will acquire majority controlling stake in Akzo Nobel India Ltd (ANIL), the maker of Dulux paints, for Rs 8,986 crore. It will acquire 74.76 per cent stake from its Dutch promoters/holding entities -- namely Imperial Chemical Industries and Akzo Nobel Coatings International BV -- for a consideration of Rs 8,986 crore, according to a statement from the JSW Group firm.

India women get rousing reception in UK

India women get rousing reception in UK

Rediff.com6 Jul 2025

Women's cricket team gets rousing welcome at India House in London

Dhoni as a brand will continue to reign even if he retires post IPL

Dhoni as a brand will continue to reign even if he retires post IPL

Rediff.com29 Mar 2024

With the IPL kicking off, speculations are rife that the former Indian cricket team captain M S Dhoni will hang up his boots after handing over the captaincy of Chennai Super Kings (CSK) to Ruturaj Gaikwad. However, brand experts believe this is not the end of the road for Dhoni as a celebrity, and he still has some mileage left even if he completely retires. Dhoni is expected to continue being associated with CSK even after retirement, according to a media report.

Ola Electric Hits Speed Bumps On Road to Future

Ola Electric Hits Speed Bumps On Road to Future

Rediff.com19 Jun 2025

Clearly, some of the bullishness of the early days has gone missing. Ola's market share is slipping amid rising competition from incumbents like Bajaj Auto and TVS.

D2C brands hitch their wagon to quick-commerce

D2C brands hitch their wagon to quick-commerce

Rediff.com23 Sep 2024

As quick commerce gains ground, emerging direct-to-consumer (D2C) brands are betting big on digital channels to drive growth. According to Aman Gupta, co-founder of wearables brand BoAt, new-age brands in India have been expanding at a much faster pace than expected, driven by digital channels like quick-commerce. "Investors doubted the potential of D2C brands when we started, but today there are multiple brands in the startup market that are growing on the shoulders of these digital channels," Gupta said while addressing a session at Razorpay's D2C and Retail Summit recently.

Why I Will Be Going Back To Vietnam

Why I Will Be Going Back To Vietnam

Rediff.com4 Aug 2025

Vietnam was wonderful and the people warm and hospitable, Radhika Mittal discovered over a 11-day stay.

Trump@6 Months: Resetting The Global Order

Trump@6 Months: Resetting The Global Order

Rediff.com30 Jul 2025

In the short run, the Trump presidency has already ensured one thing: The assumptions of the past can no longer guide the strategies of the future, points out Manish Dabhade.

'Sensex Is Barometer Of Economy And Capital Markets'

'Sensex Is Barometer Of Economy And Capital Markets'

Rediff.com18 Jul 2025

'BSE has facilitated nearly Rs 35 trillion in capital raising across multiple segments.'

'Gill Can Be A Great Captain'

'Gill Can Be A Great Captain'

Rediff.com16 Jul 2025

'Shubman Gill is a great thinker and player, but man management will be key to his leadership success.'